We’re All Going to the World’s Fair Trailer Shows Horrors of Creepypasta

Sundance darling We're All Going to the World's Fair, a chilling horror film that plays on the prevalence of creepypastas and dangerous internet challenges for young, coming-of-age users, just received a debut trailer ahead of its nationwide release via IndieWire. It premiered at the famous film festival back in January of 2021 to high praise from critics for its depiction of internet culture and how it can warp the minds and identities of the people who use it in their developing years.

The feature debut of filmmaker Jane Schoenbrun, the film releases in theaters nationwide via Utopia and digitally on HBO Max on April 22. We're All Going to the World's Fair stars Anna Cobb as Casey, a teenager whose hours spent online from her attic bedroom eventually lead her down the dark rabbit hole of creepypastas and meme challenges, a la Bloody Mary or Charlie Charlie. She finds the titular World's Fair challenge, one that sees players repeat the phrase "I want to go to the World's Fair" three times before drawing blood from their fingers, and decides to record herself taking part. In the days following her initiation, she uploads viral videos updating viewers on what is, or isn't, happening to her, all the while losing grips on what's real and what's fantasy.

The trailer has a surreal feel to it, showing Casey's descent into supernatural horror or madness induced by her participation in the game. We see her fully submerse herself in the world of this online game, watching videos of other content creators documenting their symptoms, fearing the same fate may befall her. Between the haunting score from Alex G, the testimony of other players, the dark voices speaking to the game's dangers, and the visuals of Casey slowly losing herself, it's enough to keep viewers guessing whether all of it is in her head, or if there are more sinister forces behind the World's Fair challenge.

RELATED: Sundance Film Festival 2022 Goes Fully Virtual In the Wake of Rising COVID-19 Cases

We're All Going to the World's Fair includes a small cast with Cobb alongside Michael J. Rogers, Holly Anne Frink, and various online content creators. The film is written and directed by Schoenbrun with Daniel Patrick Carbone, Hannah Dweck, Matthew Petock, Theodore Schaeffer, and Zachary Shedd executive producing. Carbone also did the cinematography for the film, while Abbi Harri served as both the co-producer and casting director. Carlos Zozaya and Sarah Winshall produced.

In an interview last year, Schoenbrun detailed their process behind the film, explaining how they took not just from online internet culture and creepypastas, but also their own experience as a non-binary person finding their identity to build the world of World's Fair. "I wanted to make a movie about growing up within the liminal space of the internet, and I wanted to explore questions about identity, power, and authorship through the lens of the creepypasta genre," they said regarding why they were interested in telling this story.

We're All Going to the World's Fair will debut at BAM in New York on April 15 before making the jump to theaters worldwide and HBO Max for streaming on April 22. Check out the haunting, mind-bending trailer below:

‘Channel Zero’ Creator Nick Antosca on How a Creepypasta Became a Syfy Series

Plus, just what is up with that creepy "Tooth Child."

Related Topics
About The Author
Ryan O'Rourke (177 Articles Published)

Ryan O'Rourke is a gaming news writer for Collider and lifelong gamer. A diehard Cubs fan, he contributes to a FanSided blog on the side and can be found glued to a baseball game or his Switch during his spare time.

More From Ryan O'Rourke

You May Like Also

  • Sundance Film Festival 2022 Goes Fully Virtual In the Wake of Rising COVID-19 Cases
  • ‘Channel Zero’ Creator Nick Antosca on How a Creepypasta Became a Syfy Series Plus, just what is up with that creepy "Tooth Child." Read Next
  • Here's How to Watch the 'Matrix' Movies in Order (Chronologically and by Release Date)
  • 'Saturday Night Live' Announces Will Forte, Willem Dafoe Will Host Back-to-Back in January
  • 'Atlanta' Season 3 Teaser Trailer Shows Off a European Excursion
  • 'Gamestop: Rise of the Players' Trailer Reveals Documentary About Reddit Stock Market Phenomenon
  • Why 'Solo: A Star Wars Story' Deserves Another Look
  • 'Bad Crimes:' Animated Comedy Procedural From 'King of the Hill' Creators in the Works at Netflix
  • New 'Wallace and Gromit' Movie to Premiere On Netflix In 2024 and Here's the First Synopsis
  • That Colorful Biker Gang In 'Book of Boba Fett' Proves 'Star Wars' Doesn't Have a Definition
  • 'Moon Knight' Poster and Synopsis Promise This Will Be the Most Brutal Disney+ Show Yet
  • 'The Gilded Age' Review: It's Old vs. New Money in Julian Fellowes' Darker, Glitzier 'Downton' Follow-Up
  • Is Ridley Scott's 'Gladiator' Historically Accurate?
  • 'All the Moons' Trailer Reveals a Vampiric Coming-Of-Age Story From Shudder
  • 'Moon Knight' Trailer Breakdown: Time to Embrace the Chaos
  • From Big Fights to Final Goodbyes, 7 Memorable Moments from 'Arcane'
  • 'The Ice Age Adventures of Buck Wild' Posters Put an 'Ice Age 3' Character Front and Center
  • Exclusive: ‘Nightmare Alley’ Cinematographer Dan Laustsen Breaks Down Filming the Movie and How He Works with Guillermo del Toro
  • James Gunn Confirms a ‘Peacemaker’ Character Will Return for a “Future Big DC Movie”
  • 'Moon Knight': Release Date Revealed for Oscar Isaac Marvel Series on Disney+